by Tony Ajah | Jan 8, 2024 | Business Growth
Today, our business success is based on how well we relate with people who do business with us internally and externally. No matter which way you cut it, your business is made up of people – customers, employees, and other strategic partners. If you want it to...
by Tony Ajah | Dec 21, 2023 | Business Growth
It’s no secret that business success today revolves largely around people, whichever way you look at it. ‘All of us’, Malcolm Gladwell once taught, ‘gravitate towards things that mean something to us, and for most of us that is people’. All business is people...
by Tony Ajah | Aug 23, 2023 | Business Growth
Focusing and managing your customers are the most important task in your business. However, managing difficult customers can be challenging, but it’s a critical skill that ensures the success of your business. You will at one point in your business be...
by Tony Ajah | Aug 7, 2023 | Business Growth
People should know what your business stands for and what it doesn’t stand for. When you choose a strategic niche market to pitch your tent, real men would run to your roof with treasures in their hands. Focusing on a particular market niche allows you to effectively...
by Tony Ajah | Jul 20, 2023 | Business Growth
The most successful businesses are those that find and satisfy the needs of a market niche. If your product can’t find its target market, or your market can’t find your product, your business will fail from the start. When you learn how to tap into a market niche,...
by Tony Ajah | Jun 27, 2023 | Business Growth
Your personal or business dream can never materialize without selling it successfully to your target audience. If you have a solution that the market needs, and yet you are not making enough sales, check yourself. When you don’t understand the laws and rules that...
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