by Tony Ajah | Jun 27, 2022 | Business Growth
We are emotional creatures – even the ones who claim not to be. Emotions drive loyalty, trust, connection and ultimately purchasing decisions more than anything else. Emotions cause businesses to grow. Emotionally satisfied customers are loyal The devotion you get...
by Tony Ajah | Jun 8, 2022 | Business Growth
Today, the success of any business largely hinges on how much it’s able to manage the emotional needs of its customers. People do business in pursuit of emotional experiences. And when they find it, they return to the same business and become devoted to it because of...
by Tony Ajah | May 16, 2022 | Business Growth
For an enterprise to be profitable and sustainable, its solution has to help or serve its target market remarkably well. Service is the real solution. Service is the real deal, and it is the value that will stand the taste of time. There is immeasurable value in great...
by Tony Ajah | Apr 8, 2022 | Business Growth
Planning does not need to provide you with all the answers but it can help you to identify key enterprise metrics you must pay attention to from time to time, and how to profitably and sustainably meet the market needs. The real value you’ll receive from planning is...
by Tony Ajah | Mar 25, 2022 | Business Growth
Planning is an important way of getting set for your business success. And one practical way of planning your business is by having a Business Plan. If it’s not in the plan, it may not happen. Planning gives you the edge to start any business with the end in mind. TD...
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