Before You Start a Business (Part 3)

Before You Start a Business (Part 3)

Do a Business Plan Your business foundation must be very strong. And one of such foundational areas is in your business plan backed by thorough market research. We do market research so as to identify a viable, preferably underserved market, and to determine market...
Before You Start a Business (Part 2)

Before You Start a Business (Part 2)

Consider Building a System Nothing could be so frustrating like having an idea that you don’t know how to express. That was why Thomas Edison taught that ‘The value of a good idea is in using it.’ No idea is worth more than the system or structure that supports it....
Before You Start a Business

Before You Start a Business

It’s the entrepreneur’s world. Statistics has it that 74% self-made millionaires in America are entrepreneurs, that is, people who started and built their own businesses. The story is the same in other parts of the world, even here in Africa. However, here’s one major...